Thursday, 19 March 2009

  • Why we need Recession-Era Marketing?

    Customer retention low? Traffic flow thin? recession biting deep? All we need is Recession-Era Marketing. To increase the traffic flow, we need to reinventing new energy to your business. You need to motivate your staff more often than usual. Adding more value in your products and services. Advertise more in different new channels og marketing tools. To generate a Buzz, give a Nice Little Surprise to your customers. All you need to do is thinking more, smile more to your customer. Beside Product, Service is a must to come with the Product. You can do better service and so does your competitors. We need to study People behaviours. Their action-oriented activities like making purchases is actual behavior not implied behavior. Active customers are happy (retained) customers; and they like to "win". The trick is to keep them active and happy as long as possible. This will need our Retention Marketing technique that is Action - reaction -Feedback - Repeat. Doing that is we have to listen carefully about what your customer wants.
    We also need some Fun in working environment which relax you and your customers and your friends too. Redesgin your working area may comes out new thoughts. Manage your money in your pocket. record how every dime is being spent in your budget.
    Last, be happy to your life, your closest relatives and trasure every friendship. David Chan on 20 March, 2009. Another seven months will be my Birthday.

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